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Conventional Home Equity Database

 

Description

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Universe:  6.6 million 

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Estimated Scores:  Greater than 640

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Estimated Revolving Debt of $15,000 or more

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CLTV of 80% and Lower

These leads are derived from proprietary models using self reported financial data, as well as individual demographic, lifestyle and behavioral data. We examined individuals based on county courthouse deeds, and created a profile of a conventional homeowner with estimated debt levels and credit scores. We compared the modeled homeowners against county courthouse recordings and found our model to have an 80% validity rate. 

To be included in this database, homeowners are most likely to have a CLTV of 80% or less, a high probability of having an estimated conforming score, and a minimum of $15,000 in estimated debt. 

*Individual credit and summarized credit information not used in the creation of this model

 

Data Attributes 

Data attributes included at no charge:

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Full Name

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Street Address

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City

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State

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Zip

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Zip Plus 4

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Mortgage Amount

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Mortgage Date

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Lender’s Name

bullet Purchase Amount

 

Our list brokers are expert in selecting a targeted list to help you reach those businesses and consumers that are most likely to respond to your offers. As a direct marketer we are here to make your marketing campaign successful. Our experience, and efficiency  in launching a successful direct mail campaign is unsurpassed. 

Sample Conforming Record

Full Name 

John Trevor

First Name

John

Last Name

Trevor

Street

 

11228 Glenview Dr

City

 

Land O Lakes

State

 

FL

Zip

 

33640

Zip4

 

5241

Phone

 

8.14E+09

Mortgage Date

4/12/2002

Lender Name

Wells Fargo

Mortgage Amount

790.000

Purchase Price

 

Record ID

 

9.43E+08

 

Delivery Format

File Download - Diskette - CD-ROM - Printout - Labels

Data Delivery

Email delivery: Within 24 hours

Shipping: Will depend on shipment method

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